What does “Live for Now” mean to you? According to one lucky winner, his was a chance to travel around the world! He won by entering the Pepsi Live For Now Sweepstakes where he had to create his bucket list and encourage his friends to “like” his profile. Friends and other users were also encouraged to create their own bucket list to share. The more “likes” the user received, the higher chance of them winning the $5,000 prize!.
Fully branded Pepsi Live For Now hub.
Log in via Facebook Connect and create a bucket list.
Users could “like” and comment on bucket list items
Ability to view others’ bucket list profiles on competition page.
Multiple, custom editorial articles.